I interview Ben from Suspicious0bservers on our recent launch of the new magneticreversal.org web resource. The interview defines what a pole shift is and generally overviews the effects a magnetic reversal would have on the weather, geological events, and human health. With many respectable scientists in agreement that the rate of the pole shift is increasing, these effects have already begun to display themselves in climate extremes - I ask Ben about his predictions and analysis regarding what is in store for the planet Earth.