I guess import trucks are not allowed into the discussion. I personally think people call the Titan ugly because that is the only thing bad they can really say about it which doesn't mean much in the first place because thats preference. I think they look pretty good. IMO they have the best powertrain in the class. The VK56DE*Endurance* 5.6L DOHC V8 is way underrated at 305hp...most pull 260-270whp and ~330rwtq stock. I've heard that the tranny is the smoothest shifting and best geared for towing in class primarily because it's a 5-speed as opposed to a 4-speed. Both the F-150 and Titan are great trucks and beat everything else in the class hands down.