its cute... but if it is built anything like the current trucks, you can keep it.

it looks like they took one of their shitty new trucks, and riced it out with fancy lights and body lines that would never happen in production. Gave it a big fat, over-sized, ridiculous front end, progressing the trend of making the "small" truck, seem more massive then it really is.

how about instead of trying to build some flashy piece of crap, why not step back, build a reasonably sized truck ( you don't need space for your living room sofa in the cab) give it solid truck features and build a functional body.
It is like they peaked with the 2005+ F250 and they are just grabbing at straws now to win the "who's got the flashier truck" competition, forgetting what makes a good truck, a good truck.