Basically the Big 3 are just guilty of indulging in the American spending orgy of the late 90's to 06. You can't really argue with giving people what they wanted - but the problem is, they had NO foresight. They focused on the US, and ignoring the rest of the world. This is why when our economy hit the crapper, they had very little exports to sell elsewhere in developing markets. Consistently, the Big 3 lived very much "in the now" and are now scrambling to catch up to a vastly different car buying market. Perfect example? While flying their private jets to Congress to ask for bail out money and gas was hovering in the 4 dollar area, Dodge rolled out a new truck when no one was buying trucks. Nissan, on the other hand, found a way to make its base model Versa even cheaper by stripping out optional things. To me and to many others, the Chrysler and GM seem very much out of touch with the car buying public, and if it weren't for fleet sales, they both would probably have been broken up and sold off to their competitors a long time ago.