My dad owns the business. the original company is in london, and he has the rights to market it over here. you can have one complete for around 11 thousdand if you already have the car, or turn-keys start at just about 30 thousand. not bad considering its a unique car, with the reliability of a toyota. plus you can swap in the lotus elise engine pretty easily, or the turbo 3SGTE. Two are being built as of now. But they are VERY easy to put together yourself in your garage. An average kit car takes in the area of 300-400 man hours, with experience. This is a bolt on kit (remove the panels, bolt on the supports, bolt the panels to the supports) making this ideal for beginners or advanced skilled people.